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BridgeStreet Worldwide Hosts Global Corporate Housing Alliance at Annual Conference

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Tuesday, October 23, 2007
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Corporate Housing Industry Leaders Collaborate on Globalization & Technology
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HERNDON, VA - BridgeStreet Worldwide, a leading international provider of corporate housing to business travelers and relocation firms, hosted its Annual Leadership Conference at the Sheraton Myrtle Beach Convention Center Hotel from September 28 – October 1. The leadership team of BridgeStreet Worldwide along with representatives from BridgeStreet offices across the world, Global Alliance Partners and corporate housing industry Supplier Partners attended the conference.

The annual event combines a unique blend of world-renowned speakers and educational seminars, along with teambuilding and networking opportunities. Throughout the four-day conference the focus was on the globalization of the industry, the expansion of the BridgeStreet Global Alliance to meet new locations for business travelers and the release of EasySourceSM, BridgeStreet's web-based supplier management tool.

"The rise of globalization is hitting the corporate housing industry at light speed. This year's conference offered an opportunity to strengthen relationships between BridgeStreet and our Global Alliance Partners," said Lee Curtis, president and CEO of BridgeStreet Worldwide. "We have set an aggressive agenda for continued global expansion which requires a commitment throughout the alliance. The annual conference really provides an open forum for leaders in the corporate housing industry to come together and collaborate on the direction of this hospitality segment."

BridgeStreet's expansion is in response to a growing number of its multi-national clients with executives traveling overseas who were seeking longer-term accommodations of comparable quality to BridgeStreet's U.S. and UK accommodations. Through the BridgeStreet Global Alliance, all partners work in concert to deliver the very highest quality service with total consistency in presentation and communications. Further the Alliance itself contributes directly to the growth of the corporate housing/serviced apartments industry across the world.

"Our clients are seeking a global solution for all of their temporary housing needs. They seek quality and value along with flexible solutions, consolidated reporting and performance metrics," said Curtis. "Through the BridgeStreet Global Alliance we developed a strong network of providers to service client needs. With the release of EasySourceSM, we now have access to and metric the most complete group of corporate housing / serviced apartment suppliers across the globe. BridgeStreet Worldwide is the only corporate housing provider employing a fully integrated procurement management tool of this nature." said Curtis.

The EasySourceSM application uses the latest web technology to automate the supplier sourcing process and generate accountability metrics. "It was essential that we solve the corporate housing procurement problem for our clients while developing a shared platform for our Global Alliance Partners. EasySourceSM has made life easier for clients while adding cohesiveness to the alliance program," comments Jon Wohlfert, CTO of BridgeStreet Worldwide. "We are pleased to see how the EasySourceSM technology has led to the development of new partner relationships with both our clients and our Global Alliance members."

BridgeStreet Worldwide is a leading international provider of corporate housing. BridgeStreet and its network of Global Partners offer over 15,000 corporate apartments located throughout the United States and 50 cities internationally. An award winner both in the U.S. and Europe, BridgeStreet properties meet uncompromising standards of quality, comfort and service. For more information about the company or to learn more about how BridgeStreet is Making Corporate Housing Easy, visit www.bridgestreet.com or call 1-800-BSTREET.


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